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New Economy and New Green Deal using the Example of Accounting
28 April- 2 May 2025

New Economy and New Green Deal using the Example of Accounting
28 April- 2 May 2025

West University of Timisoara
Romania
University of Applied Science Fresenius
Germany
University of
Skövde
Sweden

Join us this spring in Timișoara, the vibrant "City of Flowers" and European Capital of Culture 2023! This dynamic city blends rich history with a modern, innovative spirit, providing the perfect setting where learning meets inspiration. As the city bursts into bloom, participate in our short study programme, "New Economy and New Green Deal Using the Example of Accounting."
Collaborate with students from Romania, Sweden, and Germany as you explore cutting-edge sustainability topics, engage with leading experts, and immerse yourself in a city with creativity and cultural energy. Don’t miss this unique opportunity to combine education with exploration—join us and shape the future!

Objectives and Description

The primary objectives of this BIP are to:

  • Examine the relationship between the new economy, the Green Deal, and accounting practices.
  • Explore innovative solutions and strategies related to sustainability principles, circular economy, accounting, management, and marketing.
  • Foster collaboration, critical thinking, and problem-solving skills through interactive workshops, case studies, and team-based activities.

Field of Education & Participants profile

The BIP is relevant to learners and professionals in the fields of sustainability, accounting, management and marketing. The target audience includes students and staff from partner universities who are interested in exploring the intersection of sustainability, management, marketing and accounting in the context of the new economy and the Green Deal.

The BIP aims to empower participants with the knowledge, skills and tools necessary to navigate the complexities of the new economy and contribute to the realization of the sustainability objectives outlined in the Green Deal through effective accounting practices. By fostering interdisciplinary learning and collaboration, the programme seeks to inspire participants to become agents of change in promoting economic prosperity, environmental stewardship and social equity in the transition towards a sustainable future.

Methods and outcomes

Participants will engage in various methods including case studies, debating and presenting, research and teamwork. The outcomes of the program include enhanced understanding of new economy and New Green Deal concepts, improved analytical and communication skills and the ability to apply theoretical knowledge to real-world scenarios.

A comprehensive
understanding of
the new economy

The Blended Intensive Programme aims to provide participants with a comprehensive understanding of the new economy, sustainability goals outlined in the Green Deal and the role of accounting practices in facilitating this transition by a transdisciplinary approach. The programme seeks to achieve the following topics and actions:

  • Explore the concept of the new economy
  • Get insight the objectives and framework of the Green Deal
  • Understand the role of accounting in the Green Transition
  • Evaluate sustainable business models and practices: using case studies and real-world examples
  • Develop strategies for Green Accounting and Reporting
  • Promote collaboration and knowledge exchange

Planned activities during the virtual component:

3 weeks before physical activity (April 2025)
1 week after physical activity (May 2025)

Before physical mobility:
Course introduction
Case studies
Preparing for in-classroom activities

After physical mobility:
Elaboration and submission of the assignment report
Final seminar and assessment

Planned activities during the physical component

28 April- 2 May 2025 (5 days)

1st day: Welcome. General meeting, explore the concepts of new economy, circular economy and new Green Deal
2nd day: Case studies and interactive workshops on new economy
3rd day: Study Trip. Case studies and interactive workshops on real world applications.
4th day: Case studies and interactive workshops on new Green Deal
5th day: Debating of innovative solutions in accounting, media and marketing; discussion about group report and assessment using digital media formats

Closing remarks